Mapping out the Swedish market
Gather relevant information about the Swedish market. Look up trends and identify the segment that could be suitable for your product. This is important when you set out to export.
Trends in the Swedish market
Understanding the trends and how your product meets them is vital for your business decisions and business relations. We give you an insight into some trends that affect buyers’ and consumers’ decisions in Sweden:
- Sustainability
- Circular economy
- Online and technology in everyday life
- Convenience and flexibility
- Health and safety
- Aging population and small households
Find out about the Swedish market in our market studies
You can find studies on the Swedish market for fresh fruit and vegetables, processed food, green coffee beans, superfoods, food ingredients, spices, cosmetics, apparel and home textiles, gaming, financial technology, sport articles, and IT services. Market studies